The last time designers felt the compulsion to punch brand iconography all over their creations was way back in the 90s. My first ever luxury purchase immediately comes to mind: a hand-me-down bartered off an ex-boyfriend’s younger sister, that never left my side, and that I probably still have somewhere at home.
Much has changed in the twenty-five (gulp!) odd years that set us apart. We were the last generation to experience life sans technology after all. Since then, while some (my mother) have tried (and failed) to teach us that logomania is synonym with bad taste, others (yup, that’s me again!) continue to nostalgically repost every Clueless meme they come across.
This is only a snippet of article written by Camille Charriere
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