It wasn’t so very long ago (the 2016 festival to be precise) we were pleading for the death of the Bohemian look that had become synonymous with Coachella, California’s famed desert concert.

Two years later and big name attendees and performers have moved on from beads and fringe (there is a fashion god!), embracing a very au courrant look that mixes retro sport, streetwear and luxury.

On day one (April 13, 2018) we rounded up a #snobetteten of our favorite looks as worn by Rihanna, SZA, Teyana Taylor, Princess Nokia, Justine Skye, Kamiayah, Rita Ora, Chantell Jeffries, Chloe x Halle, DJ Kitty Cash, Sevyn, Princess Nokia, Kylie “cool mom” Jenner, Uzumaki Cepeda. Aleali May.

Coachella is very brand sponsorship friendly so be aware that a lot of attendees with big followings (including some of our picks) are wearing items as brand ambassadors. They still look good though!

Check them all out below.


SZA in Slashed by Tia

Teyana Taylor stunts with Goyard bag paired with Yeezy 700 Wave Runner kicks

Princess Nokia

Justine Skye in Gypsy Sport

Kamaiyah with a K in Dominate overalls and Nike Air Max 97 x Sean Wotherspoon sneakers

Rita Ora in Christian Cowen

Chantel Jeffries in BooHoo

Chloe x Halle

Kitty Cash at Dolce & Gabbanna event presumably wearing D&G

Sevyn repping for True Religion

Kylie Jenner: “I’m a cool mom.”

Uzumaki Cepeda

Aleali May in Chanel

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